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Studio · Nyon, Switzerland

We bring your packaging to life.

At MedusaPack, we create packaging and brand identities that bring products to life and forge an emotional connection with consumers.

Brand Design · Packaging Design

Colors, typography, materials, details. Every element is carefully crafted to reveal a brand's personality, enhance a product, and make it unique.

For over 20 years, we've been supporting food brands from creative strategy through to the production of packaging and communication tools.

Brand design, packaging design, point-of-sale displays, sales materials: we create cohesive, thoughtful, and impactful brand worlds.

Brands meet life. At the shelf, at the till, at home.

A father and son with a shopping cart
Three shoppers walking together
Editorial

We love seeing the packaging we've designed in real life: at the checkout, on a table, in a friend's kitchen.

Because behind every product lie everyday gestures, habits, and simple pleasures.

Discreetly, with high standards and simplicity, we infuse each of our creations with our appreciation for beautiful things, quality products, and design.

Our skills

Five skills, one studio.

From the first sketch to the final shelf, we cover every layer of brand expression. Never as separate services, always as one continuous conversation about the product.

Selected works

Brand & packaging works for ambitious food brands. Slide through and open any case study.

Contact

Let's talk about your next project.

Located in the heart of Nyon's old town, we're easy to reach by car and public transportation. But more often than not, we're the ones who come to you. Anywhere in Switzerland or Europe, and whether in French, German, or English, we'll put our creativity to work on your ideas.

Please tell us your name.
A valid email, please.
A few words about your project.
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By appointment
Mon — Fri
About us

We cultivate an artisanal, sensitive approach to design.

Drawing plays an essential role in our creative process. Even when our work is based on photography, this illustrative sensibility brings a unique personality to our projects.

Hand-drawn lines create a more spontaneous, vibrant, and emotional connection. We strive to convey in our creations the joy and care we put into designing them.

Renaud Mignot

Renaud Mignot

Co-founder

Graphic designer (ESAA ECAL) and marketing graduate (SAWI / federal diploma). Renaud listens to your needs and is ready to make all your ideas a reality.

Medusa

The mascot

Our mascot, who brings us back to a state of calm when things get too hectic, and unleashes the deep waves of inspiration.

Claire Bijotat

Claire Bijotat

Art Director

Graphic designer & illustrator, DNA HEAR graduate. Claire puts her talent and intelligence to work for your product, bringing her sensitivity, passionate attention to detail, and boundless creativity to every project.

Illustrated map of Nyon's old town — the MedusaPack studio neighbourhood
Find the studio

In the heart of Nyon's old town.

A few minutes from Nyon train station. Let us know if you're in the area, we'd love to meet you.

AddressMedusaPack
Grand-Rue 26
CH-1260 Nyon, Switzerland
VisitsBy appointment
Mon — Fri
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Project · 01 Pelican
Migros · 2023

Pelican.

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The brief

Behind the case · The team

Two pairs of eyes, one project.

Claire and Renaud lead each engagement personally — from the first sketch to the final shoot. No layers, no proxies. The work you see was drawn, photographed, and signed by the people in the room.

2 partners 17 years 1 studio · Nyon

Packaging lives in hands, on shelves, in kitchens.

Chapter 01 — The shelf, redrawn

A vibrant red logo on deep navy — instantly recognizable from across the aisle.

Two strategic objectives: strengthen the consistency of the brand's presence at the point of sale, and clarify the identification of different product categories.

Chapter 02 — The shoot

Each shot — a moment of precision.

Chapter 03 — The range, at a glance.

Eighty SKUs across raw and pre-cooked categories. Distinct styling per family, photographed in-studio with food stylists and our team working as one.

The result