Crème d'Or

“ A new creative expression of indulgence ”

To accompany the launch of the new generation of Crème d'Or ice cream, our team created a contemporary, bold, and generous visual identity through a large series of flavors and a new line of cones.

We developed a free-spirited and expressive design, capable of visually conveying the richness of the flavors, the indulgence of the recipes, and the premium quality of the products.

The goal: to modernize the brand's image while preserving its historic DNA.

Inspired by natural ingredients, cream, and Swiss milk, this new identity highlights the brand's artisanal expertise, crafted with passion in Meilen.

Playful color schemes, indulgent compositions, and modern graphic elements enhance the range's appeal while affirming Crème d'Or's ability to reinvent itself with elegance and creativity.

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